So what did we learn?
Mostly we learned that everyone knows a piece of the puzzle and that coming together with open sharing of ideas and knowledge is good for everyone.
Questions: What’s the best technology for online donations, how do you best handle back office, how can you manage following up leads when your internal team is too small, how do you handle the new social media, what kind of pitches turn on a national chain, how do you inspire a community, how do you make it easy for a funder to say ‘yes’?
Answers: Yes, CSR is often a barrier; employee giving programs are often coercive; online donations providers take a big chunk but they offer a trusted environment; outsource cookies and chocolates as there are specialists that handle this well; work with millennials and participate in social media to understand it; draw the line that connects the business success and support of your cause; technology is an equalizer; everyone in the organization should be a cheerleader but you have to provide the brand message.
What did I learn? These types of salons are valued.